Oasis Articles

Experiential Shipped Direct to Consumers

Apr 14, 2020

We've all been witness to the recent success of curated subscription boxes for brands – from luxury goods, healthy eating and beauty, to educational kits and family entertainment. These targeted boxes deliver impactful, micro-experiential moments direct to the consumer.

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The Power Experiential Plays in Sharing Your Brand Ethos

Mar 19, 2020

Looking to convey your brand’s mission and values? Consumers are going to ask more than what you stand for. They’re also going to ask what you stand up for. Experiential marketing holds a powerful sway in your marketing strategy if you’re looking for an intimate connection between consumers and your brand ethos, particularly as it concerns your social responsibility.

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2020 Trends - 5 Strategies to Steer You Forward

Feb 18, 2020

Whether you've been producing events for 2 years or 20, you may notice the landscape has changed. If you're looking to cruise into the new year with a failsafe experiential activation, consider putting these 5 trends in the driver's seat and enjoy the ride.

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The Rise of Experiential Marketing

Jan 21, 2020

In an age where ever-present screens dictate social interaction, consumers crave personalization, transparency, and experiences, and so, we happily say - welcome to the rise of experiential marketing! With 74% of Americans prioritizing experiences over products (Expedia, 2018), companies and brands are dedicating marketing funds to producing pop-up events and experiences meant to tangibly impact consumers where they work, play, and live. Experiential marketing is not a novelty expense or a publicity stunt, it's essential.

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5 Ways to Make Your Perennial Program Pop

Dec 18, 2019

This decade is coming to a close, which makes the promise of a new year that much more exciting. It's time to renew, refresh, get organized and make things happen. You strive to push boundaries while remaining true to who you are. But how do you chase this goal while planning your perennial family event activations? Simple. Just keep in mind five little things.

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