BREAKING NEWS - Marketplace’s Million Bazillion Live! School Tour was named Gold winner of the 2024 MarCom Award in the category of Strategic Communications, Marketing/Promotion Campaign, and Integrated Marketing. The live game show delivered a memorable free performance to middle schools, with a goal of encouraging curiosity and inviting students to learn how money and the economy work.

Spanning 20 select cities across the U.S., the tour visited 63 middle schools to entertain and educate students, parents and faculty. The game show brought the popular podcast to life through one-of-a-kind demonstrations, interactive games, and an engaging cast of characters. Learn more at millionbazillionlive.com

Creating An Award-Winning Promo

Whether it’s a weekend retail event or multi-city promotional tour, here are six powerful tips to create a winning promotional campaign for your brand:

·         Create a visually appealing, interactive event with educational or emotional incentives incorporated into the design.

·         Cohesive storytelling within the event offers fans an exciting adventure and exposure to beloved characters or brands.

·         Create a relaxed logistical flow that is intuitive, safe, accessible, and organized.

·         Make the space a positive playground that compounds imaginative energy, providing guests with new and unexpected experiences.

·         Plan a mix of physical, artistic, and socially shareable digital components combined with interactive and self-guided opportunities.

Looking to launch your own award-winning campaign? Message hello@oasis-usa.com and we’ll handle everything.